• April 2nd, 2016

Sport Magazine

Paper, Order, or Assignment Requirements

Choose ONE initiative to analyse.

An example of the kind of industry initiative you might choose is the Wire online. Questions you might consider include: when was it launched, how did it evolve? They consider themselves cutting edge. What marks them out as cutting edge as a digital magazine – what aspects make them more cutting edge than, say, Esquire online?
It will be helpful if you decide on a THEME and give yourself a title accordingly (ALWAYS put the title at the top of your submission). So for example, you might decide to consider: ‘In what ways are the structure and content (including advertising) of Stylist magazine (www.stylist.co.uk/) directed by expectations of a female audience?’; or ‘How does Wired (https://www.wired.co.uk/magazine) present itself as a technical innovator through the online version of its magazine as opposed to the hard copy?’

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