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Introducing a New Coke | UK US Essays
  • May 16th, 2015

Introducing a New Coke

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This seminal case is marketing acts as a reflective piece on what key issues in implementing the research process.
You should write discuss:
Simply, what went wrong? Evaluate the research process undertaken in Project Kansas to identify and discuss the flaws in the design and implementation of the research process in this case.

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