• March 19th, 2016

Financial report

Paper, Order, or Assignment Requirements

Please follow the requirement structure. Words in diagrams, tables or as part of an appendix do not count

Prepare a 3,000 words report, identifying, explaining and critically evaluating the Apple Inc. financials for the last quarter (which is shown in another document) Further complete an analysis of what marketing activity has constructed value to shareholders and customers.


Part 1: In your answer, endeavour to provide information on: (1500 words)

  1. Revenues for the quarter 2016 and 2015 and a % change, and comments
  2. Gross margin for the quarter 2016 and 2015 and a % change, and comments
  3. Operation expenses for the quarter 2016 and 2015 and % change, and comments
  4. Tax Rates for 2016 and 2015
  5. Current assets and liabilities, and comments
  6. Operating cash flow for the quarter 2016 and 2015, and comments


Part 2: (1500 words)

Your extended analysis should include a comparative analysis of the company`s financial performance against its industry and/or principal competitors.

This information may include:

  • Financial ratio trends
  • Industry comparisons (with Google)
  • And any other quantitative or qualitative information you see fit for your evaluation of Apple.

Conclude with commentary on how you see this industry developing in the next 1-5 years.

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